Field Marketing Specialist
Job description
Position Description
We are looking for a passionate Marketing Specialist to join our team, focusing on marketing activities related to MissDora. This position will be responsible for executing and driving our marketing strategy to enhance brand awareness and achieve business objectives.
Responsibilities
- Conduct in-depth market research and develop and implement marketing strategies to support the growth of the MissDora brand in the U.S. market.
- Participate in market research, analyze target audiences and competitors, and develop targeted marketing campaigns.
- Assist in brand promotion activities, including online and offline advertising, and public relations initiatives to enhance brand influence.
- Communicate and collaborate with internal teams and external partners to ensure smooth execution of marketing activities.
- Perform market data analysis and provide actionable recommendations to optimize marketing strategies and effectiveness.
Requirements
- Bachelor's degree or higher, preferably in Marketing, Business Administration, Advertising and Communication, or related fields.
- 1-3 years of relevant work experience in offline marketing.
- Understanding of the U.S. market and consumer behavior, with strong market insight.
- Strong logical thinking and analytical skills, with the ability to think independently and solve problems.
- Good communication skills in both Chinese and English, able to interact smoothly with team members and clients.
- Interest in AI and its applications in marketing, with a basic understanding.
What We Offer
- Competitive salary and benefits.
- A friendly work environment and team atmosphere.
- Opportunities for professional growth and development.