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Digital Content Specialist

Internship Title: Digital Content Specialist 

Company Overview: The Center for Societal Aspiration (CSACO) is a 501(c)(3) nonprofit organization dedicated to rehabilitating vulnerable members of our community. The CSACO will currently serve individuals facing challenges such as addiction, homelessness, or poverty. Our organization offers a comprehensive range of programs encompassing Health & Human Services and Career Services. Harnessing artificial intelligence (AI) and mobile technology, we deliver an intensive and personalized approach to care while providing access to an array of healthcare professionals and career mentors.

Position Overview: We are seeking a skilled and creative volunteer Digital Content Specialist to join our Marketing and Communications team. As an intern in this role, you will play a crucial part in producing engaging and high-quality digital content across various platforms. This internship is an excellent opportunity to gain hands-on experience in content creation and digital marketing.

Key Responsibilities:

  1. Content Creation: Develop and produce engaging digital content, including blog posts, articles, social media updates, videos, and infographics.
  2. Graphic Design: Create visually appealing graphics, images, and infographics to complement written content and enhance visual storytelling.
  3. Video Production: Assist in planning, scripting, shooting, and editing videos for various digital platforms.
  4. Social Media Management: Assist in managing and growing our social media presence by creating and scheduling posts, monitoring engagement, and responding to comments.
  5. Content Strategy: Contribute to the development of content strategies that align with marketing goals and target audience interests.
  6. Research: Conduct research on industry trends, audience preferences, and competitor content to inform content creation and strategy.
  7. Editing and Proofreading: Edit and proofread content to ensure it is error-free, adheres to brand guidelines, and maintains a consistent tone and style.
  8. Analytics and Reporting: Monitor and analyze the performance of digital content using tools like Google Analytics and provide insights and recommendations for improvement.
  9. Collaboration: Work closely with the marketing team, graphic designers, and other departments to ensure content is aligned with overall marketing campaigns and objectives.

Qualifications:

  • Currently pursuing a degree in Marketing, Media, Audio/Visual, Communications, Journalism, Graphic Design, or a related field.
  • Strong writing, editing, and proofreading skills.
  • Proficiency in graphic design tools (e.g., Adobe Creative Suite) and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro).
  • Familiarity with social media platforms and their best practices.
  • Basic understanding of SEO principles and tools (e.g., Google Analytics, SEMrush).
  • Creative mindset with an eye for detail and design.
  • Excellent organizational and time-management skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Enthusiasm for digital marketing and content creation.

Location: Hybrid (Dallas, TX)

Role Type: Volunteer Internship